Advertisement Solution

Advertising is the main tool of informing, convincing, influencing and persuading to the targeted Segment and plays significant role on brand choice of consumer products. The advertiser needs comprehension of psychology. The effective advertising needs to be familiar with certain effects that lead to certain response. Advertising is a method of communication, which is one of the most important aspects of human behavior. Advertising is a major form of promotion in international as well as domestic marketing. People generally buy a product only after knowing about it. That is why: advertising plays a vital role in marketing especially in purchasing and providing information to a large number of scattered masses in different regions of the country. Advertising as a tool of mass selling is an indispensable medium. It can bring the message to millions of people at the same time, while it is not possible in the personal selling, store display etc.

Today business organization, social organization, political organization and government and nongovernment organization are also using advertising as a major tool promoting and presenting goods and services as well as political candidates for votes.